The Little Engine that Could essays

The Little Engine that Could essays I sell here gentlemen, what all the world desires: power. Matthew Boulton, once boasted, speaking of his steam engine factory. James Watt, Boultons business partner significantly improved an inadequate form of the steam engine and marketed his new, more fuel-efficient invention (Ashton 25). Better engines were produced, and more uses were found for steam-power. Steam power fueled the Industrial Revolution by cutting manufacturing costs of goods significantly and quickening production (Ashton 26). The world was no longer dependent on manpower and horsepower. The steam engine forced the creation of railroads and improved transportation while causing a noticeable change in the economy. These changes clearly affected the way that people lived and thought about industry. This vital ingredient of the Industrial Revolution is still recognized as one of the greatest inventions of the time (Steele 47). The cost-effective and portable steam-engine powered the Industrial Revolution, an d consequently led to a significant change in Western commerce. The steam engine transformed the manufacturing world by making work significantly cheaper and more accessible. Prior to using steam power only animals, humans, wind, or moving water could be used to create power. However, animals and humans can not be harnessed together in large numbers to effectively create enough power. Wind and moving water both were usually found in the deep countryside, therefore once the goods reached the cities the cost was extremely high (Gordon 144). One steam engine was able to do the work of hundreds of horses (Siegel 18). On account of the steam engine, it was the first time in history that power was virtually limitless. This source of power was not only mighty, but inexpensive. William Blake, an economist during the rise of the steam engine wrote, Even a fit person can produce only a horsepower-hour o ...

How to Make an Ultimate Guide to Skyrocket Your Keyword Strategy

How to Make an Ultimate Guide to Skyrocket Your Keyword Strategy As a marketer, you’ve probably heard about ultimate guides. You’ve probably read a few (at least), too. Maybe you’ve even created some yourself. Whether you call them â€Å"ultimate guides† or something else (like one of Business Casual Copywriting’s ten better suggestions), the idea remains the same: build a multi-chapter guide covering an entire topic in deep detail. Sure, they take time and effort to get right. But, when done well, they can rank for tons of keywords, establish you as a topical authority, and drive enormous amounts of traffic. In this post, we’ll explain exactly how to create an awesome topical guide, supported by a strategic keyword strategy that will 10X your results. Some things we’ll cover include: Choosing a topic for your guide. Planning the exact chapters you’ll create (and keywords to target on each one). Examples of excellent guides you can follow for inspiration. This is the exact process we walked through to build our own comprehensive guide to marketing strategy  we recently launched. That’s something we’ve gotten a lot of questions around, and we’re glad to share what we learned with you here on the Blog. Now, let’s roll up our sleeves and get down to business.